Business Management, Digital Marketing Specialization, AAS
This two-year program prepares students for entry-level positions in e-commerce and/or digital marketing or allows those already working in marketing the opportunity to improve or update their skills.
Students will learn about the effects of managerial decisions; apply basic management principles; demonstrate communication skills; create spreadsheets in Microsoft Excel; understand online commerce; use digital marketing tools; develop social media plans; and demonstrate basic skills in web page design.
Degree Planner (PDF)
Degree Requirements and Outcomes
View other degree options in business, management, finance and marketing.
Career Paths
Jobs in this field include entry level positions in e-commerce and digital marketing.
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Contact Us
Margaret Parrish
Chair, Department of Accounting, Business and Paralegal Studies